Sell shoes online – A step-by-step guide

Here are some tips that can help you sell shoes at Amazon with ease

by Swati Bucha on 12/06/2017
As an online seller, you would be excited to know that the Indian e-commerce sector has grown tremendously over the last few years. Selling footwear online is very popular because shoppers love buying shoes online. The variety of footwear available online and the convenience of buying from the comfort of our home or office coupled with prices ‘you just can’t ignore’ has led to this change in buying behaviour. No wonder this is the best time to start selling footwear online!

In one of our previous posts, we had discussed how to sell sarees online. In this post, we will help you understand how you can sell shoes online. All you need is a simple approval from Amazon by providing your email address and phone number.

Some important things to remember:
>Products you sell must be new
>Products should be of right quality
>Shoes from major brands must be listed using the manufacturer's UPC code. For more information on UPC requirements and exemptions, read here.

Below are some tips that can help you sell shoes at Amazon with ease:

Tip 1
Add images that compel shoppers to buy: The most important part of selling shoes online is to have images of the product from multiple angles that give a good view. Clear images of the design, pattern, or heel will help shoppers decide if the product they are looking at, is what they actually want. In case you are interested, you can also read more about how to do product photography for Amazon.

Tip 2
Price your products intelligently: Attractive pricing always wins the heart of customers. You should research and compare against similar products within the brand to make sure you have yours listed at a reasonable but profitable price. Over-pricing will make it hard to sell; under-pricing will make shoppers wonder if there are defects in the product. Additionally, once you start selling on Amazon, you would have access to our special tools that will help you price your products intelligently and manage them without the need for any manual effort. Automate pricing tool is one such tool that automatically adjusts the prices of products in your catalogue based on the rules you decide and create.

Tip 3
Write catchy descriptions: When listing shoes, make sure to detail out all the specifications of the product such as size, colour, brand, heel height, and material. You should write catchy product descriptions as they help convince your shoppers.

If you're ready to sell on Amazon, please click here! To learn how, click here.
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