Udaipur a city of forts, lakes, travellers, endless beauty and a few people who are finding their own ways to succeed.
Abhishek helps his dad out with his travel business. But more importantly this is a story of how he started his own brand on Amazon.
Abhishek: See taking father's business is actually good but you need to have your own startup too in life. I thought to myself how about I try to make some small contribution of my own to the family.
So at the time, I had a big craze for e-commerce like everybody else. So I had this idea in my head that if my business were to specifically target someone then how about I target women. Yes, there can be a downfall in the standard of living, but there can't be a downfall in a woman's craze for shopping.
Ah well. Udaipur is known for lakes and it is famous for handicrafts like embroidery art and meenakari art.
There are several artists like this that I work with but one among them was very important in bringing me the success I have today.
And that is Chainram Ji.
Chainram Ji: The fact that my work has value and respect makes me very happy.
Abhishek: One big plus point that selling online has is that, I don't have to go to the customer the customer comes to me.
That's a big plus point for a seller on Amazon.
Abhishek, Royals Pride