"We got $10,000 business in a single day by selling on Amazon.com.
I feel proud of myself."

V G Sivaraj : Espresso
Now sell in all EU marketplaces and get 50% off monthly fee for first two months. T&C Apply

Limited time offer


New to selling on Amazon Europe? 

Join one of the world's leading internet retailers where millions of people shop every day. Amazon allows independent sellers to sell online across Europe with a Unified Amazon Marketplaces account.

Create an Amazon Europe Seller account now and start selling internationally to take advantage of the Festive Season Sales! 

We will automatically apply the promotional discount, after registration, on the first two monthly fees.

Sell in all EU marketplaces


Terms and Conditions:

Offer only applies to new seller accounts. Promotion period from November 29, 2017 through March 31, 2018. Offer expires at 00:00 p.m. (UTC) on March 31, 2018.  Offer only vaild during promotion period. Offer may not be combined with other offers. Taxes may apply to discounted and free promotional items. If you violate any of these terms, the offer will be invalid.  Amazon reserves the right to modify or cancel the offer at any time.  The maximum benefit any customer may recieve from this offer is a discount on the first two months of fees after new seller registration (up to £25 (excl. VAT) total value).  If registration is not activated by offer expiration date, promotional discount may be void.

Explore Amazon Global Selling


Amazon Global Selling

Amazon Global Selling is a program that enables you to list and sell your products across the world on Amazon global marketplaces.

Amazon Global Selling is easy. You need to first decide and register in the marketplace you want to sell in. You then list the products that you want to sell. Customer sees your product and makes a purchase. You will receive a notification to ship the product. You deliver the product to the customer and confirm shipment or let Amazon fulfill the order for you through FBA or Easy ship. Amazon will deposit the funds into your bank account after deducting our fees in INR.

Currently, the Amazon Global Selling program helps you start selling to 10 International marketplaces including North America (US, Canada, Mexico), Europe (UK, France, Italy, Germany, Spain) and Japan.

For the list of product categories for US - Click Here

For the list of product categories for EU - Click Here

Categories Requiring Approval
•    Watches
•    Clothing & Accessories
•    Shoes & Bags
•    Jewelry
•    Drugstore
•    Beauty
•    Food & Beverage
•    Pet Supplies

Restricted Products
•    Additional Information and Resources for Sellers on our Restricted Products Policy
•    Amazon Device Accessories
•    Animals & Animal Products
•    Automotive and Powersports
•    Quasi Drugs & Cosmetics
•    Dietary Supplements
•    Drugs
•    Fire and other safety products
•    Hoverboards
•    Laser Pointers and Related Products
•    Offensive products
•    Other products
•    Plants, Plant Products, and Seeds
•    Stolen Property & Lock Picking Devices
•    Tobacco & Tobacco-Related Products
•    Adult Products
•    Weapons and Imitation Weapons
•    Offensive Products
•    Streaming Media Players and Devices that do not support Prime Video and Prime Music
•    Amazon Device Products
•    Amazon Devices and repair/maintenance parts and tools
•    Electrical Appliances and Electronic Devices
•    Guidelines for Selling Medical Devices (for Marketplace Merchants

You can simply click on the below links and follow the easy steps to open a global Amazon seller account in US and EU -

To sell your products on Amazon.com - Click Here

To sell your products on Amazon.co.uk - Click Here

To sell your products on Amazon.co.jp - Click Here

Please note - To register to sell in US, Europe and Japan on Amazon (professional selling plan), a subscription fees of $39.99 (US), EUR25 (EU) and JPY4,900 is charged. For the same, you will be required to provide a valid credit card. For more details on pricing, click here.

Yes, you can sell in any Amazon marketplace worldwide you wish to sell in. You do not need an Amazon India seller account to sell globally. Simply register and create a seller account in the Amazon marketplace you want to sell your products in.

If you are already selling in Amazon.in, all you need to do is decide the country you want to sell in and simply follow the easy steps mentioned here.

Professional Sellers can switch to an Individual selling plan at any time by changing account settings. Your account remains open and you can continue to offer items on Amazon as an Individual Seller. You will not have access to Professional account benefits, such as bulk upload and order reports, seller customized shipping rates, and special listing features.

You will get paid directly into your bank account in INR. We will assist in currency conversion and ensure you get secure and timely payments.

If you want to close your account permanently, Seller Support can assist you. Keep in mind that you can use our Listings Status feature to suspend your listings, or you can remove your listings entirely but hold on to your account for future use.
Before you close your account permanently, please cancel and remove your listings and resolve all transactions.

You can use our Web-based interface to list products one at a time, or excel-based inventory files to list your products in bulk. The procedure and information required will vary depending on whether your products are already in the Amazon marketplace catalogue. Once you complete your registration for selling on Amazon, you will be guided on the steps needed to list your products.

Please note - Listing your products in Japanese is compulsory for selling on Amazon.co.jp. You can take help from professional service providers who can help in translations.

Use the Seller Central website to manage all aspects of selling on Amazon. Seller Central is the website where you manage your selling account, add product information, make inventory updates, manage orders, and manage payments.

Yes. Amazon helps you protect against fraudulent orders placed on your products and payment fraud

Yes. Customers can leave feedback. Maintaining a high feedback rating is a critical factor for success on Amazon. It’s the best way for customers to identify you as a trustworthy seller. Your rating appears on the Offer Listing Page and is one of the first things that customers see. We have observed that customers are more likely to purchase products from sellers with higher ratings. Your feedback rating is a key metric used by Amazon to measure your performance.

Fulfillment by Amazon

Fulfillment by Amazon (FBA) helps you increase your online sales by giving you access to Amazon’s world-class fulfillment resources, fast, free delivery options for your products, and trusted and acclaimed customer service. Simply send your products to an Amazon fulfillment center, and we’ll store your inventory, pack and ship your orders to your customers and provide customer service.
For sending your products to the Amazon Fulfillment Center, you can either choose Amazon’s FBA logistics program and let Amazon & its partners handle shipping, or use your own carrier.

If you are new to Selling on Amazon, you can sign up for an Amazon Merchant Account and integrate Fulfilment by Amazon during the registration process.

If you are already selling on Amazon, you can add Fulfilment by Amazon to your account by accepting the User Agreement for Fulfilment by Amazon. After that, please follow the instructions online to complete the simple enrolment process.

Amazon-fulfilled listings are displayed with the “Fulfilment by Amazon” logo, so customers know that packing, delivery, customer service and returns are all handled by Amazon.

For Fulfillment by Amazon (FBA) fee structure, please click here.

The following are the list of documents required to use FBA service -

For Individual : 
i) Voter's Identity Card
ii) Driving License
iii) Passport
iv) Bank Account Statement
v) Ration Card

For Company :
i) Telephone Bill
ii) PAN allotment number
iii) Certificate of incorporation
iv) Memorandum of Association
v) Articles of Association
vi) Power of Attorney granted to its managers, officers or employees to transact business on its behalf

For Partnership Firm :
i) Telephone bill in the name of firm/partners
ii) Registration certificate, if registered

Please note - You are requried to submit any two of the documents listed above.

Amazon Sponsored Products

Sponsored Products is an advertising program that helps you promote the products you list on Amazon. You choose which products you want to advertise, assign keywords to those products, and enter a cost-per-click bid. When an Amazon shopper searches for one of your keywords, your ad is eligible for display alongside the search results. You pay a fee for this program only when an Amazon shopper clicks on your ad, at which point the shopper is taken to the detail page where your offer is listed.

Sponsored Products gives you more control over product merchandising on Amazon. Targeted ads help you boost the visibility of your products when shoppers search for keywords you bid on. You pay a fee for this program only when an Amazon shopper clicks on your ad and is taken to the detail page where your offer is listed.

Your ads are eligible for display in a variety of ad placements on Amazon website and app including search page, detail page, and other locations across Amazon. 

No, your offer will have to win the Buy Box for your ad to be displayed

Sponsored Products uses a cost-per-click, auction based pricing model. You set the maximum cost that you are willing to pay when a shopper clicks on an ad for your product. The more competitive your bid is, the more likely your ad will be displayed when an Amazon shopper searches for one of your keywords.

As a Seller on Amazon.co.uk you can sell products in the following categories:

Additive Manufacturing
Amazon Device Accessories
Business, Industrial & Scientific Supplies
Car & Motorbike
Consumer Electronics
DIY & Tools
Food Service
Industrial Electrical Supplies
Industrial Tools & Instruments
Large Appliances
Lawn & Garden
Material Handling
Musical Instruments & DJ
Office Products
Pet Supplies
Sports & Outdoors
Toys & Games
Video Games
Video Games Consoles

For Approval* :

Certified Refurbished
Computer Accessories
Electronics Accessories
Health & Personal Care

* Some categories require approval before selling on Amazon.co.uk.