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Amazon Global Selling
What is Amazon Global Selling or AGS?
Amazon Global Selling is a program that enables you to list and sell your products across the world on Amazon global marketplaces.
How does Amazon Global Selling work?
Amazon Global Selling is easy. You need to first decide and register in the marketplace you want to sell in. You then list the products that you want to sell. Customer sees your product and makes a purchase. You will receive a notification to ship the product. You deliver the product to the customer and confirm shipment or let Amazon fulfill the order for you through FBA or Easy ship. Amazon will deposit the funds into your bank account after deducting our fees in INR.

Currently, the Amazon Global Selling program helps you start selling to 10 International marketplaces including North America (US, Canada, Mexico), Europe (UK, France, Italy, Germany, Spain), Japan and Australia.
What products can I sell on Amazon US and EU?
For the list of product categories for US - Click Here
For the list of product categories for EU - Click Here
What products are restricted to sell on Amazon Japan?
Categories Requiring Approval
• Watches
• Clothing & Accessories
• Shoes & Bags
• Jewelry
• Drugstore
• Beauty
• Food & Beverage
• Pet Supplies


Restricted Products
• Additional Information and Resources for Sellers on our Restricted Products Policy
• Amazon Device Accessories
• Animals & Animal Products
• Automotive and Powersports
• Quasi Drugs & Cosmetics
• Dietary Supplements
• Drugs
• Fire and other safety products
• Hoverboards
• Laser Pointers and Related Products
• Offensive products
• Other products
• Plants, Plant Products, and Seeds
• Stolen Property & Lock Picking Devices
• Tobacco & Tobacco-Related Products
• Adult Products
• Weapons and Imitation Weapons
• Offensive Products
• Streaming Media Players and Devices that do not support Prime Video and Prime Music
• Amazon Device Products
• Amazon Devices and repair/maintenance parts and tools
• Electrical Appliances and Electronic Devices
• Guidelines for Selling Medical Devices (for Marketplace Merchants
How can i register to sell in the US, Europe and Japan with Amazon?
You can simply click on the below links and follow the easy steps to open a global Amazon seller account in US and EU -

To sell your products on Amazon.com - Click Here

To sell your products on Amazon.co.uk - Click Here

To sell your products on Amazon.co.jp - Click Here

Please note - To register to sell in US, Europe and Japan on Amazon (professional selling plan), a subscription fees of $39.99 (US), EUR25 (EU) and JPY4,900 is charged. For the same, you will be required to provide a valid credit card. For more details on pricing, click here.
I don’t have a Amazon India seller account, can I still sell on other Amazon marketplaces?
Yes, you can sell in any Amazon marketplace worldwide you wish to sell in. You do not need an Amazon India seller account to sell globally. Simply register and create a seller account in the Amazon marketplace you want to sell your products in.
I am already selling on Amazon.in and have a seller central account, how can can I sell globally with Amazon?
If you are already selling in Amazon.in, all you need to do is decide the country you want to sell in and simply follow the easy steps mentioned here.
What are the charges for selling globally on Amazon?
Please refer to Pricing for more details.
I do not have a credit card. What should I do?
Amazon Global Selling is exploring a partnership with Axis Bank to facilitate sellers in getting a credit card irrespective of their credit history, and to reduce the time taken to issue a credit card. Through this program, sellers can open an instant current account, and then get a fixed deposit backed credit card within 5 working days. Sellers would need to deposit up to INR 20,000/- as a fixed deposit to get a credit card.
If you are interested in getting a credit card through this program, please fill-in your details here.
Can I cancel my professional selling plan?
Professional Sellers can switch to an Individual selling plan at any time by changing account settings. Your account remains open and you can continue to offer items on Amazon as an Individual Seller. You will not have access to Professional account benefits, such as bulk upload and order reports, seller customized shipping rates, and special listing features.
Do I get paid in foreign currency?
You will get paid directly into your bank account in INR. We will assist in currency conversion and ensure you get secure and timely payments.
How can I close my account?
If you want to close your account permanently, Seller Support can assist you. Keep in mind that you can use our Listings Status feature to suspend your listings, or you can remove your listings entirely but hold on to your account for future use.
Before you close your account permanently, please cancel and remove your listings and resolve all transactions.
How do I list my products on Amazon?
You can use our Web-based interface to list products one at a time, or excel-based inventory files to list your products in bulk. The procedure and information required will vary depending on whether your products are already in the Amazon marketplace catalogue. Once you complete your registration for selling on Amazon, you will be guided on the steps needed to list your products.

Please note - Listing your products in Japanese is compulsory for selling on Amazon.co.jp. You can take help from professional service providers who can help in translations.
How do I manage my selling account?
Use the Seller Central website to manage all aspects of selling on Amazon. Seller Central is the website where you manage your selling account, add product information, make inventory updates, manage orders, and manage payments.
Do you offer protection against fraud?
Yes. Amazon helps you protect against fraudulent orders placed on your products and payment fraud
Can customers leave feedback and why is customer feedback important?
Yes. Customers can leave feedback. Maintaining a high feedback rating is a critical factor for success on Amazon. It’s the best way for customers to identify you as a trustworthy seller. Your rating appears on the Offer Listing Page and is one of the first things that customers see. We have observed that customers are more likely to purchase products from sellers with higher ratings. Your feedback rating is a key metric used by Amazon to measure your performance.
Are there service providers who can help with taxation, imaging, returns, advertising and brand content?
Yes. There are a list of external service providers who can help you with these servcies at a minimal cost. To know more, Click Here
Fulfillment by Amazon
What is Fulfillment by Amazon?
Fulfillment by Amazon (FBA) helps you increase your online sales by giving you access to Amazon’s world-class fulfillment resources, fast, free delivery options for your products, and trusted and acclaimed customer service. Simply send your products to an Amazon fulfillment center, and we’ll store your inventory, pack and ship your orders to your customers and provide customer service.
For sending your products to the Amazon Fulfillment Center, you can either choose Amazon’s FBA logistics program and let Amazon & its partners handle shipping, or use your own carrier. To know more, Click Here
How do I register for FBA?
If you are new to Selling on Amazon, you can sign up for an Amazon Merchant Account and integrate Fulfilment by Amazon during the registration process.

If you are already selling on Amazon, you can add Fulfilment by Amazon to your account by accepting the User Agreement for Fulfilment by Amazon. After that, please follow the instructions online to complete the simple enrolment process.
How can customers identify my Amazon-fulfilled products on Amazon?
Amazon-fulfilled listings are displayed with the “Fulfilment by Amazon” logo, so customers know that packing, delivery, customer service and returns are all handled by Amazon.
How much does FBA cost?
For Fulfillment by Amazon (FBA) fee structure, please click here.
What are the documents required to register for FBA?
The following are the list of documents required to use FBA service -

For Individual :
i) Voter's Identity Card
ii) Driving License
iii) Passport
iv) Bank Account Statement
v) Ration Card

For Company :
i) Telephone Bill
ii) PAN allotment number
iii) Certificate of incorporation
iv) Memorandum of Association
v) Articles of Association
vi) Power of Attorney granted to its managers, officers or employees to transact business on its behalf

For Partnership Firm :
i) Telephone bill in the name of firm/partners
ii) Registration certificate, if registered


Please note - You are requried to submit any two of the documents listed above. Click here for mroe details
Amazon Sponsored Products
What is Sponsored Products?
Sponsored Products is an advertising program that helps you promote the products you list on Amazon. You choose which products you want to advertise, assign keywords to those products, and enter a cost-per-click bid. When an Amazon shopper searches for one of your keywords, your ad is eligible for display alongside the search results. You pay a fee for this program only when an Amazon shopper clicks on your ad, at which point the shopper is taken to the detail page where your offer is listed.

To know more, Click Here
Why should I use Sponsored Products?
Sponsored Products gives you more control over product merchandising on Amazon. Targeted ads help you boost the visibility of your products when shoppers search for keywords you bid on. You pay a fee for this program only when an Amazon shopper clicks on your ad and is taken to the detail page where your offer is listed.
Where will my ads be displayed?
Your ads are eligible for display in a variety of ad placements on Amazon website and app including search page, detail page, and other locations across Amazon.
Will you display my ad if my offer listed on the detail page is not in the Buy Box?
No, your offer will have to win the Buy Box for your ad to be displayed
How much does it cost?
Sponsored Products uses a cost-per-click, auction based pricing model. You set the maximum cost that you are willing to pay when a shopper clicks on an ad for your product. The more competitive your bid is, the more likely your ad will be displayed when an Amazon shopper searches for one of your keywords.

Now you get free credits to help you kick start your advertisement for free. Please click here for details.
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