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Sell on Amazon

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Frequently Asked Questions

General
What is Sell on Amazon or SOA?
Sell on Amazon is a program that enables you to list and sell your product on Amazon.in
How does selling on Amazon.in work?
Selling on Amazon.in is easy. First you list the products that you want to sell on Amazon.in marketplace. Customer sees your product and makes a purchase. You will receive a notification to ship the product. You deliver the product to the customer and confirm shipment or let Amazon fulfill the order for you through FBA or Easy ship. Amazon will deposit the funds into your bank account after deducting our fees.
What products can I sell on Amazon.in?
You can sell items in the following categories:

Apparel, Automotive, Baby Products, Batteries, Beauty, Books, Consumables, Consumer Electronics (including Cameras and Video Games - Consoles), Digital Accessories (including Mobile Accessories, Electronics Accessories and PC Accessories), Groceries, Home, Jewelery, Kitchen, Luggage, Mobile Phones, Movies, Musical Instruments, Office and Stationary, Personal Care Appliances, Personal Computers, Pet Supplies, Software, Shoes and Handbags, Tablets, Toys, Video games (consoles and games) and Watches.

Please note that certain categories are restricted and require prior approval before you can start selling.
What do I need to register as a seller on Amazon.in?
Please click here to register to sell on Amazon. You will need the following information to register:
  • Your business details
  • Your contact details - email and phone number
  • Basic information about your business
  • Tax Registration Details (PAN and GST). GST Details are mandatory if you are listing taxable goods and need to be provided at the time of registration
I don’t have a website, can I still sell on Amazon.in?
You don't need a website to start selling on Amazon.in marketplace. Once you complete registration, you will have access to our Seller Central platform using which you can list your products for sale on amazon.in.
Can I sell outside India through Amazon.in marketplace?
No. At this time Amazon.in marketplace allows shipments only within India. You can sell in the US and the UK though our Amazon Global Selling Program.
If I list my products using Sell on Amazon, will the customer know that he or she is purchasing from me on Amazon.in marketplace?
We will clearly indicate on our product detail pages and offer listing pages that the product is sold by you and the invoice will carry your name.
Fees and Charges
What are the charges for selling on Amazon?
We charge you when you get an order. Listing on Amazon.in is free. Refer to Pricing for more details.
Can I cancel my subscription?
You are free to cancel anytime.
How and when do I get paid?
Amazon will disburse payments to your bank account once a week. You will be eligible to get paid for the order 7 days after the order is confirmed as shipped.
Managing your Account
How do I list my products on Amazon.in?
You can use our Web-based interface to list products one at a time, or excel-based inventory files to list your products in bulk. The procedure and information required will vary depending on whether your products are already in the Amazon.in catalogue. Once you complete your registration for selling on Amazon, you will be guided on the steps needed to list your products. Click here to view our listings tutorial.

Please note that currently it is mandatory to have ISBN/ bar codes to list on Amazon. If you are a manufacturer or do not have these, you can request for an exception by contacting seller support through your Seller Central account. Some product categories might require additional information to list your products.
How do I manage my orders on Amazon.in?
You can view your orders and manage them through “Manage Order” inside Seller Central( you will have access to sellercentral.amazon.in after your complete registration). If you are using Fulfilment by Amazon, your orders will be fulfilled and shipped by Amazon. If you are using Easy Ship, you can pack your orders and schedule pickup for our team through your Seller Central account. If you choose to store and deliver your products on your own, you need to pack and ship products to customers and then confirm to the customer about the shipment through your Seller Central account.
Services
Do you offer protection against fraud?
Yes. Amazon helps you protect against fraudulent orders placed on your products and payment fraud
Can customers leave feedback and why is customer feedback important?
Yes. Customers can leave feedback. Maintaining a high feedback rating is a critical factor for success on Amazon.in. It’s the best way for customers to identify you as a trustworthy seller. Your rating appears on the Offer Listing Page and is one of the first things that customers see. In other marketplaces, we have observed that customers are more likely to purchase products from sellers with higher ratings. Your feedback rating is a key metric used by Amazon.in to measure your performance.
Can I talk to someone about selling on Amazon?
If you are not currently selling on Amazon.in and want to learn more, you call us on 1800-419-7355 and provide your details. We will respond to you after reviewing your information with next steps. You can also contact seller support once you complete your registration through your Seller Central account.
Do I need GST number to sell on Amazon?
Yes. If you are listing taxable goods, GST details are required to sell online. You need to provide GST number to Amazon at the time of registration. However, if you are selling only GST exempted categories, then this may not be required. Note that if you start selling any taxable goods you need to register for GST as per GST laws and provide your GST number to Amazon.
Can I get help for capturing images and creating digital catalogs as per Amazon guidelines?
We have 3rd party providers who are trained on Amazon’s imaging and cataloging guidelines and can assist you in creating high impact listings. They also have preferential rates and offers for Amazon sellers. You can contact them anytime through your Seller Central account once you complete registration.
Where can I get Amazon branded packaging material?
You can buy Amazon branded packaging material from here. You can also search for Amazon branded packaging material on Amazon.in and select the appropriate packaging material according to your packaging requirements.
Seller Rewards
Program
What is the Amazon Seller Rewards Program?
It is a seller loyalty program for sellers on Amazon.in, where Amazon provides opportunities to registered sellers to receive Rewards by successfully participating in Reward-earning tasks/ contests.
How does the Program benefit me?
  • You may earn Rewards by participating in tasks/contests available to you.
  • The Program helps you grow on Amazon.in and earn Rewards at the same time.
How does the Program work?
  • Subject to the terms and conditions for each offer and the Program, each time you satisfy the eligibility criteria of such tasks/contest, you stand a chance to win the Rewards associated with each offer are awarded to you upon successful completion.
  • Your Rewards Account balance may be redeemed in full or in part for the options available below.
How can I spend my Rewards balance?
You can spend your Rewards balance on any of the following:
  • Cash Rewards
  • Amazon Gift Cards
  • Services under the Amazon Service Provider (Free Account Boost, Free Transportation, Free Product Images, Free Product Listing)
Do my rewards expire?
No, the Rewards earned by a seller do not expire.
Is there a fee to register for the Program?
No, there is no annual fee or subscription fee required to be paid for enrollment or participation in this Program.
Can I earn Rewards before I joined the Program?
No, Rewards can only be earned after you have been registered for the Program and have successfully completed the task.
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