20Lakh+
Units of clothing sold on an average everyday on Amazon.in
+50%
Year-on-year potential growth in this category on Amazon.in
Clothing products are viewed more than 3 crore times on Amazon.in. If you are a supplier or a manufacturer of clothes, here's how you can sell them on Amazon.in and reach crores of customers across India.
STEP-WISE GUIDE TO SELLING CLOTHES ONLINE
Step 1: Register as an Amazon Seller
You need the following details to create your seller account on Amazon
Your GST Number & PAN information
An active bank account for payments
Top selling categories of clothes you can sell on Amazon
Men's Innerwear
Women's Lingerie
Women's Sleepwear
Kids Apparel
Baby Apparel
Step 2: Listing your products
Please note that clothing items are referred to as 'Apparel' on Amazon.in. To display your products on Amazon.in for customers to purchase, you need to list them from your Seller Central account by either:
Adding a new offer by matching or scanning the product barcode using the Seller App
(If it is available on Amazon)
Create a new listing by uploading product images and fill in the details
(For new brands of clothing)
*Please note that in order to list your product, you will be required to provide the following details:
- Size chart to help buyer make informed buying decision and to avoid high customer returns.
- 5 model images as per guidelines provided on seller central.
- Need to mention wash-care instructions, material, etc.
2-6x
Potential increase in sales that clothes
sellers can see during festive sales
sellers can see during festive sales
Step 3: Deliver to customer
Once your product receives an order, you will need to deliver it to the customer. There are many ways to do this:
Fulfillment by Amazon (FBA)
Amazon stores, packs &
delivers your products.
Products on FBA are Prime eligible.
delivers your products.
Products on FBA are Prime eligible.
Easy Ship
You store & pack your products,
Amazon delivers
Amazon delivers
Self-Ship
You store, pack & deliver
your products
your products
“Within 15 days of the product launch, we get an idea if the product is working or not working, and if we should produce more of the same kind. Our orders come from places we haven't even heard of."
Anupam Barman, founder of clothes brand Asavari Sarees
Step 4: Get paid every 7 days
You will get paid for your delivered orders in 7-day payment cycles after deducting the Amazon fees, with funds deposited directly into your bank account.
Example:
Here is the fees charged for a sell price of ₹ 999, assuming package weight is 500gms, shipped regionally by Easy Ship and the category is Apparel
Here is the fees charged for a sell price of ₹ 999, assuming package weight is 500gms, shipped regionally by Easy Ship and the category is Apparel
Fees charged
Closing Fee
₹ 28
Referral Fee at 17%*
₹ 169.83
Easy Ship Delivery fees
₹ 48
GST on total Amazon Fees
₹ 44.24
Total Amazon Fees including GST
₹ 290.07
Earnings sent to your account
₹ 708.93
*13% for item price <= INR 300; 17% for item price > INR 300
Start selling your clothing to crores of customers today
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