Sell Grocery

Sell Grocery
Online on Amazon

Units of grocery products are sold per day on
Year-on-year potential growth in this category on
Grocery is one of the fastest growing categories on If you are a supplier or a manufacturer of grocery* products, here's how you can sell them on and reach crores of customers across India.
*Please note that in this page only refers to Food and Beverage products which can be stored/transported at ambient temperature and with shelf life>=3months and is intended to be listed under the ‘Grocery & Gourmet Foods’ category on
Grocery on Sale on


Step 1: Register as an Amazon Seller

You need the following details to create your seller account on Amazon
Identification document icon

Your GST Number & PAN information

Bank Icon

An active bank account for payments

Top selling categories of grocery products you can sell on Amazon

Sell Cooking Oil & Ghee
Sell Snacks
Sell Food Grains & Pulses
Sell Herbs and Spices
Sell Rice and Atta
Sell Tea and Coffee
Sell Breakfast Food
Sell Grocery Gifting Items

Step 2: Listing your products

To display your products on for customers to purchase, you need to list them from your Seller Central account by either:
Product Barcode

Adding a new offer by matching or scanning the product barcode using the Seller App

(If it is available on Amazon)
Product Listing

Create a new listing by uploading product images and fill in the details

(For new brands of grocery)
*Please note that in order to list your product, you will be required to provide the following details, and your listing will be reviwed before they can be taken live:
  • You will be required to provide your FSSAI license details as well as a declaration that you are compliant with the food safety standards prescribed by FSSAI.
  • If you intend to list any organic food products, you need to have a valid 'National Programme for Organic Production' (NPOP) Certificate or 'Participatory Guarantee System for India (PGS-India) Certificate. In the case of imported organic food products, a certificate from an approved organic certification body of that country/region of origin is required.
  • Products listed in the 'Grocery and Gourmet Foods' category should follow prescribed Food Safety And Standard Act and Regulations and shall have a minimum shelf life of 3 months, and can be stored/transported at ambient temperature.
  • The scope of the license should include all food products and/or food product categories that you intend to list.
  • Products & product categories included in the "Negative List" should not be listed. Click here to view the Negative List
  • You may be subject to additional guidelines while listing your products.
Increase in sales that grocery sellers have seen during festive sales

Step 3: Deliver to customer

Once your product receives an order, you will need to deliver it to the customer. There are many ways to do this:
Prime Icon
Fulfillment by Amazon (FBA) Amazon stores, packs &
delivers your products.
Products on FBA are Prime eligible.
Shipping icon
Easy Ship You store & pack your products,
Amazon delivers
Boxes packaged icon
Self-Ship You store, pack & deliver
your products
Note: If you plan to use Easy-Ship and/or Self-Ship, you need to keep a Daily Sales Record (hard copy/register/soft copy) wherein you would have to record (in English/ Hindi/local language) the 'Best before date' for food products dispatched to customers. The remaining shelf life should be at least 45 days or 30% of the time from the manufacture date to the expiry date.
Meeta Gupta toys seller Potrait Avatar
“Initially we did not want to go through the hardships of having to brand ourselves. Through Amazon, farmers the farmers are able to sell all their produce and none of it remains unsold or returned back. That's how it becomes beneficial to the farmers. People all over India and even the World can see that the products which comes from North-East is very unique and beneficial. With Amazon's presence we've been able to see a rise in sales.”
Ibanshara, founder of food brand Zizira

Step 4: Get paid every 7 days

You will get paid for your delivered orders in 7-day payment cycles after deducting the Amazon fees, with funds deposited directly into your bank account.
Getting icon
Here is the fees charged for a sell price of ₹ 300, assuming package weight is 750gms, shipped regionally by Easy Ship
Fees charged
Closing Fee
₹ 8
Referral Fee at 4%
₹ 13.5
Easy Ship Delivery fees
₹ 69
GST on total Amazon Fees
₹ 20.16
Total Amazon Fees including GST
Earnings sent to your account
Start selling your grocery to crores of customers today
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