STEP is a performance-based benefits program which will simplify your experience by providing you customized and actionable recommendations, helping you improve key customer experience metrics and in turn, your growth. Your performance on key metrics and the associated benefits are transparent, easy to understand and applicable to sellers of all sizes and tenure on Amazon.in. As you improve your performance on key metrics like cancellation rate, late dispatch rate and return rate, among others, you unlock benefits by moving through ‘Basic’, ‘Standard’, ‘Advanced’, ‘Premium’ levels & more. These benefits include fee waivers, faster disbursement cycles, priority seller support and free world-class account management.
Starting 1 December 2020, sellers on Amazon.in will enjoy ‘Standard’ benefits up to 31 March 2021, and effective 1 April 2021 you will be eligible for ‘Basic’, 'Standard', ‘Advanced’ or ‘Premium’ benefits based on your performance from 1 January to 31 March 2021. These benefits include waivers on Weight Handling Fee and Lightning Deal Fee, which are detailed in Tables 6, 7 and 8 below. You will get an opportunity to upgrade your benefits based on your performance every quarter, while sellers with consistent performance at ‘Premium’ level have an opportunity to unlock even more benefits. For more information, please visit the STEP help page.